I rarely give things second looks. Once I decide I’m not hooked on something (which probably is a shorter look than the work or artist deserves), I end up dropping it and going on to something else relatively quickly; however, once in a blue moon, I’ll remember that work or artist for a song or quality that did hook me (at least a little bit), and it just begs for me not to let it go as quickly as I did. For me, that was the band Joywave.
I had first heard about Joywave through one of my favorite bands, Metric. I was in my senior year when my best friend and I went to a Metric concert for their “Pagans in Vegas” tour, and Joywave was opening up for them. We were curious, but we were much more excited to see the headline band (our history with Metric went back a long time. Ever since about 8th grade we were both big fans of this band. I would even argue that Metric helped shape my music taste and continues to influence it today, so Joywave was coming in at a disadvantage already.) I remember us enjoying Joywave’s opening performance, but we were still too pumped for the main act to really take in the music. I bought one of Joywave’s main singles from their latest album a couple days after the fact (“Tounges” feat. Kopps) and added the Pandora station (and didn’t listen to it, like some form of musical procrastination), but that was about the extent of my interest.
About a year later, I was listening to the Pandora Joywave station for the first time, and I heard another set of tracks off of their newest album (“Nice House”, “Somebody New”, and “Now”), and I found myself finally hooked. Soon enough, I found myself almost exclusively listening to the Joywave Pandora station to be able to catch another single. Then, I found myself buying their albums on iTunes and playing Joywave tracks on my radio show. I started to research the band and started getting into their mixtapes on their youtube channel. Their mixtape “77777” keeps an atmospheric space theme while injecting a beat that never seems to drag. Meanwhile, their newest album “How Do You Feel Now?” has a loud, “in your face” feel which combines alternative rock and electronic synths in all the best ways. If any of these descriptions sound interesting to you, I recommend giving some of these albums and mixtapes a listen. If you do, make sure to do it off of Joywave’s music channel, where you can listen to these tracks for free (meanwhile, they can get the ad revenue and views for their work — super important!) I’ll include the mixtape “77777” down below, since that is one of their first releases.
All of this was because of the second chance I gave the band. I wrote the band off too quickly before giving them a good listen. While one can be confident that a band isn’t for them, there is still the possibility that we also write artists and works a bit too quickly and dump them before they even get a chance to flourish. For me that was Joywave, but I was lucky enough to remember and revisit them. In the sea of media we live in today, perhaps we should take a bit of a longer look at a work before we write it off as “not for them”. Perhaps it does deserve a second chance after all.
(Photo from Metro Lyrics)